Complete production specifications, layout templates and submission form are available online | More Information.
OUR PRODUCTION DEPARTMENT IS ALWAYS HAPPY TO ASSIST YOU WITH TECHNICAL QUESTIONS. CONTACT PRODUCTION@SERBIN.COM OR CALL 800-876-6425 x223
DIGITAL SUBMISSIONS
NO PRODUCTION CHARGES / NO DIGITAL FILE FEES!
There should be no production charges if you submit a complete, high-resolution digital file and proof to meet our specifications. We include pre-flight review of your file to make sure it is ready for press.
TRADITIONAL ARTWORK SUBMISSIONS
5 FREE IMAGES PER PAGE
If you supply transparencies we’ll scan 5 images for free. Other production charges may apply (silhouettes, background charges, etc). Please see below for a complete list of charges and fees.
PROFESSIONAL PAGE DESIGN
Our marketing representatives can advise and collaborate with you on image selection and marketing direction (no charge). If you need a professional to design your final ad there will be a charge of $275/page or $450/spread. Contact our production department prior to the May 1 artwork deadline to make arrangements for this service.
PRESS PROOFS
In the summer of 2008 each advertiser will receive a set of press proofs which must be reviewed and returned within two days of receipt, via overnight service.
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Traditional Artwork (camera-ready mechanicals)
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Additional separations (5 included)
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$
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115 each
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Silhouetting or vignetting
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$
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75/image
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Image insetting
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$
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45/image
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Black background with reverse type
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$
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75/page
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Process color background
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$
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75/page
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Bleed 4-color background separation
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$
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75/page
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Reverse type
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$
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75/page
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Color tints (1 per page allowed free)
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$
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75/tint
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Minimum charge for production work after submission
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$
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125
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Position stats
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$
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20/each
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Reprints
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1,000 book stock
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Included
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Extra 1,000 reprints (to make 2,000)
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$
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65/page
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Laminated card stock reprints
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$
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280/page
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$ |
475/spread |
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Late Artwork Submissions
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Artwork extension fee between May 2 - May 8
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$
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50
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Artwork extension fee after May 8
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$
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10/day
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Design and Alteration Charges:
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Page Design Service
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$
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275/page
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$ |
450/spread |
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Minimum author change after press proof
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$
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100
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New separation after press proof
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$
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175 each
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Re-run film from new digital file after press proof
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$
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175/page
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