Serbin Creative, Inc.

(805) 963-0439 | Toll-Free (800) 876-6425

www.serbincreative.com LA / NY / UK
AtEdge

AtEdge

Photography & Motion
Medical Illustration & Animation

Medical Illustration & Animation
PLAY! Illustration

PLAY!

Illustration for Toys & Interactive Games
Lattis Social

Lattis Social

Social Media for the Creative Industry

More from Serbin

Barron's

Florida's Sunny Outlook Draws Financial Firms

Alonso Guzmán Barone

Next Image Title

Artist Name

Half-page illustration for the print edition of Barron’s Magazine. It’s about how Florida is now a destination for more than just retirees, but also for financial advisor groups who are now moving there as well.

Alonso Guzmán Barone

Alonso Guzmán Barone

illustration of Animated Illustration of rising sports star Daniil Medvedev; The Dostoyevskian tennis player of our times. Technique utilised is frame by frame animation. *Controversial sports figures, anti-hero, animated tennis serve, losers, hardcourt, tennis ball, racket, expression.
illustration of 'Florida's Sunny Outlook Draws Financial Firms' Half-page illustration for the print edition of Barron’s Magazine. It’s about how Florida is now a destination for more than just retirees, but also for financial advisor groups who are now moving there as well. Florida, Beach, Scenery, Postcard, Financial consultants, Financial Firms, Sunny, Sea, Flamingoes, Florida Buildings, Pastels
illustration of Illustration for Noema Magazine about Taiwan’s digital participation democracy for building a governing consensus model and the potential lessons it may have for western powers and China in U.S. President Joe Biden's Summit for Democracy. Democracy Summit, Editorial, Magazine Design, Digital, E-Government, Audrey Tang, Political, Politics, Taiwan, Western.
illustration of Editorial Illustration for Barron's feature about a long-running debate on whether the Netflix model would work in the long run and how the company's recent big rise on the stock has positioned the platform to perform more than well thanks to their original content and productions. *Netflix, Streaming wars, Remote, Original TV Content, Stocks, Markets, Consumer behaviour, television, Growth, Connection, Seinfeld, Squid Game, Cobra Kai, Peaky Blinders, Outlander.
illustration of Animated portrait of star musician and entrepreneur Tom DeLonge playing guitar in an outer space environment made for my website's header image. *Angels and Airwaves, music, guitar brands, concert, future of music, space music, rolling stone magazine, celebration, expression.
illustration of Illustrated Open edition poster featuring the clue photograph found by Officer 'K' in Blade Runner 2049. A classic spinner car and an open field green landscape with hills surround character Feysa who is holding baby Anna, Deckard's and Rachael's daughter. This piece was chosen to appear online as part of The ARCHIVE at ai-ap.com in the American Illustration 40 Call For Entries. *Motherhood, Futuristic, nature scene, mother, baby, baby in arms, forest, future noir, award winning.
illustration of Alternative poster printed with archival inks of the 2011 film ’Take This Waltz’. The movie is a celebration of the messiness and the blissfulness of love, starring Michelle Williams, Seth Rogen, Luke Kirby and Sarah Silverman. *Love, Romance, movies, alternative movie posters, fashion, messy relationships, vulnerability, Hollywood movies, connection.
illustration of Spot illustration for Digital Publication Dipossum showing a bearderd man with glasses pondering on a financial decision with a bitcoin halo coming onto his face. Made for a mini-article on the differences between Blockchain and Cryptocurrencies. *Pondering, Financial decisions, Thinking, Digital, Economics, Finances, Savings, Banking.
illustration of Spot illustration of a South Korean woman working at a desktop computer for Digital Publication Dipossum on Digital Technologies in the Public Sector of South Korea. *Digital transformation, E-Government, Electronic Government, Technology, Future of cities, future of work, norbauer keyboards.
illustration of ＢＬＡＤＥ　ＲＵＮＮＥＲ　°　ブレードランナ Conceptual poster illustration featuring character Rick Deckard (Harrison Ford) and the famous dragon neon sign seen throughout the 1982 feature film directed by Ridley Scott. *Alternative film posters, Japanaese, Neo Noir, Film Noir, Harrison Ford, Hollywood Movies, Futuristic, Retro futuristic, Sci-Fi.
illustration of Portrait honouring Agenzia Spaziale Italiana/ESA astronaut Samantha Cristoforetti, commander of the International Space Station's Expedition 68. *Space exploration, astronauts, Italian, Space travel, Space Missions, Science and technology, female leadership, ISS, celebration.
illustration of Animated illustration of a woman relaxing at the beach while reading an article about the space mission to Alpha Centauri in The New Yorker. *Ocean, sea, waves, sand, summer, tide leisure, reading, feminine, The New Yorker, Space Travel, Fashion, Bikini, magazine, books, beach chair.
illustration of Animated Illustration done for Dipossum's piece on U.S. facial biometric identification or facial recognition, along other artificial intelligence applications considered as ‘high-risk’ that are about to undergo strict constraints under new rules from the European Union for the next five years, and possibly more. *Biomerics, technology, AI, EU, portrait, surveillance, ethics, facial ID, connection.
illustration of As part of an ongoing print series, this is a sequel to an origin tale (TO THE STARS) which tells the story of Project Prøxima astronaut Pietro Fraschero wandering between time and space bends. He teleports through his space station's exploratory area and accidentally ends up in earth's past. On July July 11, 2039, he reappears back on Earth, in front of Amsterdam's EYE film museum, where he finds himself facing a familiar face from the past he left behind a decade earlier: his wife.
illustration of Commissioned poster featuring a portrait of the eccentric and comically frugal industrialist/entrepreneur and philanthropist J. Paul Getty. *Money, Financial, Economics, Millionaires, Lifestyle, Mindset of the rich, elegant, Men's fashion, Men's suit, wine, philanthropy, entrepreneurship, business.
illustration of Poster Illustration featuring a nude woman in her Tokyo apartment living room watching the rocket launch of the first manned mission to Alpha Centauri on her TV set. The scene is set in the late 2030s and different objects can be seen in her surroundings, including a mix of old and new devices and books and a classic flying car outside her window. *Rockets, space exploration, space travel, Bezos, Elon Musk, Jeff Bezos, Amazon, Space X, Blue Origin, Futuristic.
illustration of Illustrated portrait of Dutch football player Lieke Martens. Portrait designed for the ICONS Series, a self initiated project that celebrates International Women's Day 2021. It features the accomplishments, mindsets and creative forces driving 31 of the world’s most interesting and iconoclastic women in the fields of the arts and sports. *Portrait collection, women empowerment, feminine leadership, feminine creativity, celebration.
illustration of Illustrated portrait of American actress Amy Adams. Portrait designed for the ICONS Series, a self initiated project that celebrates International Women's Day 2021. It features the accomplishments, mindsets and creative forces driving 31 of the world’s most interesting and iconoclastic women in the fields of the arts and sports. *Portrait collection, women empowerment, feminine leadership, feminine creativity, celebration.
illustration of Illustrated portrait of British actress Daisy Edgar Jones. Portrait designed for the ICONS Series, a self initiated project that celebrates International Women's Day 2021. It features the accomplishments, mindsets and creative forces driving 31 of the world’s most interesting and iconoclastic women in the fields of the arts and sports. *Portrait collection, women empowerment, feminine leadership, feminine creativity, celebration.
illustration of Illustrated portrait of American football player Allyson Felix. Portrait designed for the ICONS Series, a self initiated project that celebrates International Women's Day 2021. It features the accomplishments, mindsets and creative forces driving 31 of the world’s most interesting and iconoclastic women in the fields of the arts and sports. *Portrait collection, women empowerment, feminine leadership, feminine creativity, celebration.
illustration of Illustrated portrait of American filmmaker Sofia Coppola. Portrait designed for the ICONS Series, a self initiated project that celebrates International Women's Day 2021. It features the accomplishments, mindsets and creative forces driving 31 of the world’s most interesting and iconoclastic women in the fields of the arts and sports. *Portrait collection, women empowerment, feminine leadership, feminine creativity, celebration.
illustration of Illustrated portrait of Argentinian 3D artist and animator Clara Luzian. Portrait designed for the ICONS Series, a self initiated project that celebrates International Women's Day 2021. It features the accomplishments, mindsets and creative forces driving 31 of the world’s most interesting and iconoclastic women in the fields of the arts and sports. *Portrait collection, women empowerment, feminine leadership, feminine creativity, celebration.
illustration of Illustrated portrait of American singer-songwriter & musician Jenny Lewis. Portrait designed for the ICONS Series, a self initiated project that celebrates International Women's Day 2021. It features the accomplishments, mindsets and creative forces driving 31 of the world’s most interesting and iconoclastic women in the fields of the arts and sports. *Portrait collection, women empowerment, feminine leadership, feminine creativity, celebration.
illustration of Illustrated portrait of Italian sound designer Chiara Luzzana. Portrait designed for the ICONS Series, a self initiated project that celebrates International Women's Day 2021. It features the accomplishments, mindsets and creative forces driving 31 of the world’s most interesting and iconoclastic women in the fields of the arts and sports. *Portrait collection, women empowerment, feminine leadership, feminine creativity, celebration.
illustration of Illustrated portrait of Danish football player Pernille Harder. Portrait designed for the ICONS Series, a self initiated project that celebrates International Women's Day 2021. It features the accomplishments, mindsets and creative forces driving 31 of the world’s most interesting and iconoclastic women in the fields of the arts and sports. *Portrait collection, women empowerment, feminine leadership, feminine creativity, celebration.
illustration of DEN BEGÅVADE is a fictional sports biography of ex Swedish footballer Henrik Larsson. Made as an exercise in book cover concept design. *Sports, Soccer, Football, Face, lighting, retro sports, sport heroes, biographical, expresion.
illustration of Illustration of the turning point scene featuring characters Jin (John Cho) and Casey (Haley Lu Richardson), from Columbus, the 2017 American drama film written, directed, and edited by Kogonada. *Relationships, life altering decisions, emotions, emotional, contemplation, communication, off to college, friendship, bittersweet, indie films, love, connection, expression.
illustration of Illustration featuring NBA basketball stars Michael Jordan and Scottie Pippen developed for Sports Illustrated's online feature of ESPN's 10-part sports documentary 'The Last Dance’. The documentary chronicles the 1997-98 Chicago Bulls season and their Basketball dynasty during the 90’s with never seen footage from the 1997-98 and previous championship seasons, including exclusive interviews. Link:https://www.si.com/nba/2020/04/18/michael-jordan-chicago-bulls-dynasty-global-impact
illustration of 1984 NIKE AIRSHIP PE® //// ナイキ エアシップ PE® Is an animated sports poster illustration produced in collaboration with Project Prøxima, 2020. The iconic basketball shoe is shown in a futuristic (2084) digital bidding platform from the international space station depository with the coordinates of Madison Square Garden. Described as the redefinition of a visual aesthetic, and a tale for centuries to come and guests are invited to place their bids via the light sail function. *Technology
illustration of New artwork for the single release of 'Soul Healing' by Peruvian Musician Gustavo Makino. Illustrated with a simple yet unique concept of a woman serenely rising from the sea with music headphones. The Kanji featured at the upper right is Gustavo's family name stamp.⠀ ⠀ The full album is now available with all of it's colorful and soothing rhythms on all digital music platforms. ⠀ *music magazine, music album cover
illustration of Illustrated single cover for one of Peru’s top pop-rock talents, Steph Chaparro, and her new single ‘Y es que no puedo parar’ (And I can’t stop). As part of an album release from the energetic singer-songwriter, the song reminds people to keep going (woman about to perform a scissor-kick) despite their inner naysayers (people rooting against her). *Music, Music Album Cover, Female empowerment, expression.
illustration of 変態 Café — Bringing you tunnel connected experiences since 2041' is an animated retro-futurisc illustration featuring a woman drinking coffee while being electro stimulated in a Japanese Tunnel Café in the near future. *Futuristic, connected, technology, future, coffee, smoke, add, cables, extrasensorial experience, expression.
illustration of Animated version of illustrated poster commemorating football and sports icon Diego Armando Maradona (1960–2020) produced for the decoration of Django Burgers Restaurant (Peru). *Sports, Soccer, Football, Heaven, Sun, Sport heroes.
animation of JOSEEEEEEE! — An in-depth look at controversial baseball star José Canseco's Silver Slugger years. Animated version of an illustrated print created as part of a commissioned sports series. *Baseball, Sport heroes, Sports Magazine, Poster, Jose Canseco.
illustration of Electric Silence — is a creative pool project I did for @gestalten as part of an ongoing print series about my obsession with Dutch Football. Each illustration touches on themes such as perfectionism and aesthetics. This print promotes a film from 2081 with a primary focus on the brilliant mind of Dennis Bergkamp. Within the created concept, I made the fictional soundtrack available via light sail, a technology used for propulsion and transmission using sunlight in space.
illustration of Illustrated Open edition poster featuring offscreen Blade Runner character Merci, a Nexus-8 replicant whose whereabouts are unknown as of June 2049 and she's presumed terminated. *Futuristic, Sci-fi, Future Noir, Black, Elegant, Woman, Rain, Android, Technology.
illustration of Animated portrait illustration of Dot Lung, global Instagram strategist to the Rockstars, Misfits & Rebels. *Marketer, Times Square ad, Female empowerment, Asian, Neon, bubbles.
illustration of Commissioned Illustrated poster featuring the iconoclastic red Toyota Corolla AE92. The car is seen in a fast paced action shot and this model includes some modifications made by its owner, including a custom-made license plate, the official Toyota Racing Development logo (TRD) and rim rigs. *Racing cars, sports car, poster, car magazine.

Profile

Alonso Guzmán Barone is a Peruvian–Italian illustrator working on magazines, poster production & digital media. His illustrations have always shown a combination of his passions: the 80's, sports, space, music and women. He has an incessant obsession with details and his ambition since he was little has always been to produce work that combine these details with narratives. He studied advertising, but focused his career development on design and digital media. He always kept drawing people and scribbling in his notebooks, often in a mocking way. After university and while working in the design and advertising industry, he ventured into a self-taught training focused on digital art and graphics, going through different stages, including an initial focus on capturing expressions and gestures in portraits and culminating in a more formal and conceptual training through courses taught by the School of Visual Arts (New York).

Style/Techniques

Animation, Conceptual, Digital, Graphic, Line, Line with Color, Realism, Concept Art, Vector

Subject/Specialties

Action, Adventure, Book Covers, Celebrities, Corporate, Editorial, Futuristic, Leisure, Music, Nature, People, Political, Portrait, Posters, Product, Science, Sci-Fi, Sports, Technology, Transportation, Web Illustration, Lifestyle, Feminine, Masculine, Ethnic, Urban