Serbin Creative, Inc.

(805) 963-0439 | Toll-Free (800) 876-6425

www.serbincreative.com LA / NY / UK
AtEdge

AtEdge

Photography & Motion
Medical Illustration & Animation

Medical Illustration & Animation
PLAY! Illustration

PLAY!

Illustration for Toys & Interactive Games
Lattis Social

Lattis Social

Social Media for the Creative Industry

More from Serbin

Florentina Surel

illustration of This illustration was made for a copywriter friend's portfolio banner. She wanted to express, in an image, what she does in words: listen to her clients talk about details that may seem unimportant at first, then find a way to weave them into a unique storyline. Story, Pages, Narrative, Copywriter, Banner image, Personal Branding
illustration of Website, Marketing illustration, 404 page, Pricing page, Notification page, Push notification, Steps, Onboarding, Employee experience, HR,
illustration of Illustration made to describe the journey an employee can have in their new role. In an ideal organisation, they could take their career in their own hands, be the driver of the changes they want to create in as part of the company and in the world. Driving, employer, HR, employee engagement, role, career, status, statistics, brand illustration, product illustration, colorful
illustration of This illustration was made for a copywriter friend's portfolio banner. She wanted to express, in an image, what she does in words: listen to her clients talk about details that may seem unimportant at first, then find a way to weave them into a unique storyline. They come to her when they can't put their thoughts in a clear order. She is refuge, like land after a storm. Story, Pages, Books, Narrative, Banner image, Personal Branding, Sea, Island, Calm
illustration of Exploring a personal technique of illustration. Bold colors, Sharp edges, Vector Shapes, Gradient, Youthful, Playful, Girl, Personal Brand, Illustration style
illustration of A bunch of blog post covers made for Peakon. Blog post, Article, Gif, Animation, Concept,
illustration of Sketch, Ink practice, Black & White, Inktober, Costume, Woman,
illustration of Illustration made for Vario by Velux' blog article about roof lights and air ventilation. Leisure, Family time, Home, Interior design, Roof lights, Blog article, Ambient,
illustration of Kitchen, Cooking, Food, Sweets, Utensils, Ingredients
illustration of Frame-by-frame animation made for Peakon's Brand. Flag, Woman, Brand illustration, Product illustration,

Profile

I am a Product & Brand Illustrator in pursuit of making tech illustrations great again. I perform best in a longer term collaboration, where I can really get to know the brand, but I am terrible at refusing shorter interesting projects that caught my interest. I like to bring the mystery of editorial work into any piece I make and conceptualising ideas into sketches feels as gratifying as seeing the final results for me. I'm not married to one illustration style and I don't know if I ever will. I consider my appreciation for different visual styles, a very useful tool.

Style/Techniques

Animation, Black & White, Conceptual, Digital, Figurative, Graphic, Oil, Painterly, Pen & Ink, Silhouette, Storyboards, Texture, Whimsical

Subject/Specialties

Architecture, Character Development, Corporate, Editorial, Fashion/Cosmetics, Food, Leisure, People, Political, Posters, Product, Still Life, Web Illustration, Food/Beverage, Vintage / Retro, Feminine, Environmental, Branding