Workbook Creative, Inc.

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AtEdge

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Medical Illustration & Animation
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PLAY!

Illustration for Toys & Interactive Games
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WORKBOOK

Photography & Illustration

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Workbook Creative

Fortunate Joaquin

illustration of In the workplace, a giant hand comes from above to select an employee from a vast business office of cubicles.
illustration of A sport editorial grid of different tennis and fan scenes, such as Wimbledon, Roland Garros, US Open, and Indian Welles
illustration of Editorial feature illustration for Commercial Observer magazine, to accompany a piece about real-estate and building titled
illustration of The cover for the latest issue of movie magazine Beneficial Shock. This issue’s theme was Fun & Games in cinema. Inspired by the board game played by the gods and controlling the fate of the Argo in the 1963 movie Jason & The Argonauts, the cover features an array of movie characters manipulated by divine or supernatural powers. An animated version of the printed cover brings the scene to life through the magic of augmented reality.
illustration of Why do some sports look so bad in movies? Working with writer Jeff Vitkun, we set out to explore this in Issue 9: 'Fun & Games' of movie magazine Beneficial Shock. A 6-page feature, illustrated with a chaotic, action-packed scene of a football pitch invasion by the greats of the sporting silver screen. As the page is turned by the reader, the goal posts are erected, with the pitch continuing on to the next spread.
illustration of A stack of Monobloc chairs. The Monobloc chair is a single-piece plastic marvel found in homes, gardens, terraces and beaches worldwide. With over a billion produced since the 1970s, this humble chair revolutionised seating with its lightweight, durable, and affordable design - it takes around 50 seconds to produce, and costs as little as €3. Symbolising democratic design, it transcends social and economic boundaries, whilst stirring controversy over its environmental impact and aesthetic value.
illustration of In a busy, chaotic work-life balance scene, a commuter sits on a train, working on a laptop, whilst balancing a cup of coffee on his foot. He's surrounded by a water bottle, briefcases, and an angle poise desk lamp.
illustration of A colourful vector illustration of a fish, wearing denim jeans, sat on a chair, drinking a bottle of wine.
illustration of In a colourful conceptual piece about artificial intelligence, a human like head opens up to reveal digital contents.
illustration of Illustrations for Unsaid Jewellery's Christmas packaging. Featuring a wrap around pattern printed with spot foiling, an accompanying postcard is included with the illustrations incorporated into typography.

Profile

Fortunate Joaquin is the pseudonym of Jonathan Utracik, a London-based illustrator, designer and animator. Characterised by striking compositions, bold colours and playful references to myth and contemporary Mediterranean aesthetics, his designs can now be found across editorial, TV, retail spaces, and the music industry.

Style/Techniques

Animation, Cartoon, Conceptual, Design, Digital, Figurative, Graphic, Line with Color, Decorative, Pattern, Film/Entertainment, Vector

Subject/Specialties

Humor, Action, Animals, Annual Report, Architecture, Computers, Corporate, Editorial, Fantasy, Fashion/Cosmetics, Food, Historical, Holidays, Industrial, Information Graphics, Leisure, Packaging, People, Product, Science, Sci-Fi, Sports, Technology, Travel, Americana, Food/Beverage, Lifestyle, Spiritual, Environmental, Financial, Urban