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Workbook Creative

Giulio Bonasera

Salzman International

 

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An Apple a Day

illustration of
Next illustration of “These doctors believe that they know what’s best and that testing isn’t always necessary. Testing has implications and may lead some of their peers to have less regard for their inherent diagnostic skills,” explains Dai. Singh adds, “Past studies have shown an industry bias against doctors who perform numerous tests.” Client: Johns Hopkins Carey Business School

Docs “Under-Test” To Impress Peers

"That doesn’t mean no trade, it just means that trade will likely be reformed over time … and we’ll look back at the heady days of the 2000s and the early 2010s and ask ‘what were we thinking of then?”

Keywords: Conceptual, Digital, Vector, Humor, Celebrities, Editorial, People, Political, Portrait

© Giulio Bonasera