Victo Ngai

Luxury luggage brand, TUMI celebrated Chinese New Year through a collaboration with Victo Ngai. Victo created a “Interdimensional Water-rabbit” as a sci-fi-infused Year of the Rabbit for TUMI. The wanderlust DNA within TUMI inspired the idea of combining a rabbit hole with a wormhole. The water rabbits leap from the sky on a snowy day, ushering in the warmth of spring from a parallel universe.

Keywords: Digital, Decorative, Floral, Animals, Botanical, Leisure, Product, Travel, Lifestyle, Branding

© Victo Ngai