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Chicago Booth

Lessons from the market

Beth Goody

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Created for Chicago Booth magazine about studying the stock market and uncovering trends.

Beth Goody

Beth Goody

illustration of Credit Card, money, travel, lifestyle, swim, pool, finance, summer, relax, woman, reward, conceptual, editorial, hot, holiday
illustration of Created for the Wall Street Journal on budgeting as a new Aunt. The author, Julia, shares tips on how to set aside money for travel, toys and education. Baby, toddler, investing, travel, piggy bank, money
illustration of Created for Insights magazine for a story about monitoring the market by staying calm, leaning on the wealth plan you already have in place and keeping your eyes on the future. investing, investment, stock market, portfolio, growth
illustration of Created for Poets and Writers Inc for a new platform where writers form online groups to bridge the physical distance between them. Keyboard, author, digital, home, flat, building, community, communication, diversity
illustration of Created in honour of the late Eleanor Maguire, a neuroscientist who studied the hippocampus of drivers brains linking it to their memory and ability to navigate. Research, brain, scientist, road, map, navigation, directions, journey, destination, road map, cab, taxi, driver
illustration of Created for Penn Nursing's feature article, which talks about new strategic leadership programs for nurses—and how alumni are fostering innovation and shaping the future of health care. Stethoscope, nurse, nursing, doctor, journey, achievement, leader, business, career
illustration of Created for Penn Nursing about an investment banker turned health care consultant who discusses his views on private investment in health care. mortgage, health, medical, elderly, home, cost of living, arrow, inflation, money, investing, house
illustration of The illustration focuses on the Nurse Practitioner role within the infusion suite to work with leukemia patients more closely, allowing for timely order adjustment and scheduling of appointments. Cancer, doctor, hospital, medicine, calendar, hourglass, treatment
illustration of technology, toddler, development, baby, growth, digital, phone, tablet, digital devices, education, toys, learning
illustration of My cover illustration for this year’s 417 Top Doctors special issue. The main narrative story focuses on some doctors in the Springfield, Missouri area who use their free time to give back to the community. hospital, health, medical, medicine, stethoscope, community, cityscape
illustration of Created for the Wall Street Journal. The illustrated article talks about finding a happy medium between awareness and obsession of your budget and giving way to a more relaxed and intuitive approach to spending.
illustration of Dementia, puzzle, portrait, Alzheimer's, disease, memory loss, confusion, elderly, health, medical, age, medicine, healthcare
illustration of memory loss, Dementia, Alzheimer's, confusion, age, healthcare, health, disease, elderly, sky, dandelion
illustration of Cover illustration for Case Notes magazine that focuses on the internationally renowned ophthalmology specialist services provided by St Thomas' Hospital. Medicine, eyesight, doctors, spotlight, torch, light, opticians, silhouette, face, portrait, medical.
illustration of Created for Chicago Booth magazine about studying the stock market and uncovering trends. Investing, investments, stock market, portfolio, businessman, financial, money, savings, stocks and shares
illustration of Created for the Wall Street Journal, the article talks about the importance of running your new business like a business and taking time daily to handle business matters and financials. data, excel, business, freelancer, financial, money, social media, conceptual
illustration of Created for Chicago Booth Review about consumers preferring a delivery time frame over an exact ETA. delivery, bike, cyclist, clock, food
illustration of Equality, inequality, female, portrait, women, diversity, speech, silhouette, conceptual, editorial, mental health, face
illustration of Rainbow, pride, colour, landscape, painter, mental health, hope, sky
illustration of 'Where to Invest Now' - created for the cover of Kiplinger Personal Finance magazine. Investing, outlook, pie charts, accounting, finance, graph, chart, forecast, money, investor, invest, stocks and shares, pie charts, binoculars, conceptual
illustration of Cover illustration for Case Notes magazine focusing on spinal cord stimulation, a procedure for chronic pain that includes a minor surgery to implant electrodes in the spine. These electrodes connect to a battery pack under the skin, which blocks pain signals from reaching the brain.
illustration of The illustration suggests how AI will affect everyone's daily jobs and work activities in a positive way, encouraging us to “embrace” it.
illustration of Created for the series 'Lives and Legacies' about bookselling titan, Leonard Riggio. Bookstore, Barnes and Noble, editorial, sale, outlet, department store, cafe, coffee, books, reading
illustration of Created as part of an advertising campaign for Raffaello ahead of Valentines day. The illustration was used as part of an animation targeted at the Middle Eastern market. Chocolate, food, love, lovers, gift, celebration, elegant
illustration of Created for Prospect magazine about the failure of inquiries years after the fact. UK, United Kingdom, Union Jack, cross, political, government, figure
illustration of Created for the 'Lives and Legacies' series for a global consulting firm, this obituary illustration features advertising star, Mary Wells Lawrence; the first woman to head an NYSE-listed firm. Advertising, city, billboard, entrepreneur, businesswoman, business, isometric, editorial, New York, cityscape
illustration of Gender Diversity in the Workplace for London Business School. Written by a father of two daughters, sharing his perspective on gender equality in the workplace and whether or not it has gotten better or worse. Editorial, woman, female, worker, businesswoman, business, entrepreneur
illustration of Created for the Wall Street Journal. How effective your VPN is at protecting your online data may depend on which one you're using and how you're using it. security, cyber crime, cyber attack, cybersecurity, privacy, keyboard, lock, padlock, shield, protection, online, web, internet, digital, spy, conceptual, flat, isometric, vector
illustration of Created for the cover of Midwives magazine. The illustration highlights the questions that the RCM has for the new government on maternity care and women's health inequalities. Political, government, UK, female, equality, inequality, prime minister, Britain, speech bubble
illustration of For the Wall Street Journal. Trading, stock, stock options, investment, investor, dollar, money, finance, stock market, stocks and shares, loss, figure, business
illustration of 'Time to Act' is a Siemens campaign that highlights the need for buildings to be modernised to comply with new European regulations. The aim of the campaign was to show how, as global leaders in innovation technology, Siemens are perfectly placed to help companies achieve and future proof their energy usage through smart automated technology. Isometric, clock, watch, icons, future, animation, advertising
illustration of Cover illustration for Case Notes magazine. The edition focuses on Royal Brompton and Harefield Hospitals specialist CBTi treatment for insomnia. Medical, sleep, fatigue, light switch, head, brain, thoughts, dream, face, stress
illustration of For Brigham Health magazine. The illustrated article talks about how we can tailor care for women, with much of what we know about how to diagnose and treat disease being based on years of medical research that focuses almost exclusively on males. medical research, laboratory, researchers, equality, gender, petri dish, scales, science, medicine, balance, women, hospital, healthcare, treatment
illustration of My 'Lives and Legacies' illustration, created for a global consulting firm and featuring Tata Group leader, Ratan Tata. Tata transformed his family’s business conglomerate into a multinational corporation with globally recognisable brands such as Tetley Tea, Landrover and Jaguar. The illustration aims to honour the enduring legacy of Tata after his passing late last year. Business leader, entrepreneur, business empire, corporate, city
illustration of How we can find middle ground between white collar and blue collar jobs in the US? Created for Harvard Business Review. business, finance, tools, diy, diary, notebook, documents, folder, briefcase, negative space, minimal, isometric, isometric illustration, orange, worker, work, equality, pay, salary
illustration of Created for Slack. Aimed at banking IT and tech leaders, I created an e-book cover illustration that highlights Slack's capabilities and tools to help organisations reinvent themselves fro the inside out. tools, bank, magnifying glass, documents, padlock, emoji, social media, phone, app, communication, message, online banking, tool box, organisation, business, company, isometric, negative space, branding
illustration of Cover illustration for Midwives magazine showing how the Royal College of Midwives raise their voices and demand equality for maternity workers. Equal rights, Female, Maternity, Midwifery, Healthcare, NHS, Rights, Protest, Workplace, Puzzle, Portrait, Face, Medical, Science, digital, vector, conceptual, race, ethnicity, inequality
illustration of Created for JCDecaux in collaboration with Deloitte. City, bus stop, zebra crossing, skater, community, buildings, perspective, train, bike, cyclist
illustration of Created for the British Heart Foundation's magazine, Heart Matters. The illustrated article talks about the repurposing of existing drugs to bring new treatments more quickly. medicine, healthcare, drugs, pills, conceptual, editorial, hands, magic, scientist, cards, treatment, cure, condition, vector, digital, research
illustration of For an event looking at the circulatory system and how it can help climate change. Circular economy, reuse, recycle, earth, environment, carbon footprint, sustainability, eco-friendly, planet
illustration of An illustration for the cybersecurity section of The Wall Street Journal. The illustrated article looks at what cookie banners are as well as the problem with these pop ups and current data regulation. Data, cookies, privacy, cyber crime, cyber security, pop up, computer, keyboard, worker, online, web, digital, vector, conceptual, metaphor, security
illustration of Created for Midwives magazine for an article on salaries falling further below inflation. The Royal College of Midwives has balloted members to determine whether industrial action is the answer. Hopsital, graph, healthcare, medicine, midwife, midwifery, money, finance
illustration of Created for the AEC industry's leading integrated knowledge and project management software company, Flo10. Flo10 is a smart intranet and project management solution, designed specifically for architects, engineers and construction consultants. The illustration highlights the company's knowledge sharing and interactive capabilities whilst also integrating project tracking and management software.
illustration of The illustrated article discusses fad diets and misinformation in regards to nutrition and weight loss programs. It emphasises how daily decisions sustained over the long term win over shortcuts/quick fixes. Board Game, fruit, broccoli, vegetables, diet, snakes and ladders
illustration of medicine, medical care, healthcare, doctors, surgeons, hospital, editorial, conceptual, minimal, scientists
illustration of finance, financial, business, piggy bank, time, age, clock, lock, money, savings, 401k, pension, investment, invest.
illustration of Could you be infected? Coronavirus, pandemic, Covid, lockdown, infection, scientific, purple, lips, mouth, conceptual, social media
illustration of Created as part of the 'Further Reading' series for Apple Books. Nature, world, politics, news, current affairs, globe, education, isometric, earth, balance, ladder, conceptual, vector, digital
illustration of In honour of the late Queen Elizabeth II. Royalty, royal family, britain, UK, monarch, church of england, crown, pearls, flat, minimal
illustration of Created for AAT, the UK's leading professional body offering skills-based accountancy and financial qualifications. The illustration focuses on delivering quality output on time. accountancy, business, clock, conceptual, conceptual illustration, corporate, digital, digital illustration, editorial, finance, financial, flat, goal setting, goals, graphic, isometric, adobe, job, learning, education, minimal, online, web, organisation, people, professional, staff, target, time, vector, worker
illustration of Created for Prospect magazine for the article 'The Age Divide' which talks about age having replaced class as the dividing political line in the UK. Age, pension, youth, divide, see-saw, adult, teenager, depression, mental health, finance, financial, blue, orange, sun, relaxation, sunbathing.
illustration of earth, invest, money, planet, piggy bank, finance, space, climate, eco-friendly, climate change, sustainability
illustration of Tour de France, Paris Olympics 2024, cycling, Eiffel tower, conceptual, bike, race, minimalist, metaphor
illustration of Created for Case Notes magazine, the illustration highlights how Ion facilitates clinicians to navigate the patients airways, and collect samples by creating a roadmap of the lungs, highlighting the lung nodule(s) selected for biopsy. roadmap, healthcare, health, medical, lung, lungs, organ, biopsy, cancer, research, technology, robot, robotic, biology, conceptual, navigation
illustration of Created for Atlanta magazine for the new monthly guide, 'The Pulse'. The section highlights leading Atlanta medical centres, award-winning research, and dedicated local physicians and nurses. DNA, scientist, healthcare, doctor, research, chemistry, scan, x-ray, biology, genes, medicine
illustration of financial, farmer, farming, dairy cow, animal, milk, agriculture, divident etf, investing, investment, investor, produce, food, drink, editorial, conceptual, narrative.
illustration of Created for NYU Law magazine about the many questions that arise when creativity and the law collide on issues such as copyright, reproduction and licensing. Automation, AI, technology, judge
illustration of For London Business School's, Think magazine. communication, talking, business, gender equality, puzzle, speech bubble, working together, workplace, worker, sponsorship, mentor
illustration of Created for Apple Books as part of the 'Further Reading' series. Sofa, library, media, television, isometric, web, plant, shadow, conceptual, figure, read, tv, technology, home, relax, person, vector, digital, graphic
illustration of 'Pioneering Care in Paediatric Cardiology' - created for the cover of Royal Brompton and Harefield Hospitals, Case Notes magazine. The illustration highlights how the hospitals push boundaries and pioneer care using 3D MRI scans, virtual reality and the latest high-resolution ultrasound scanners. heart, technology, advancement, magazine, purple, data, futuristic, midwifery, VR, organ, foetus, hologram, hospital, conceptual, pregnancy, maternal, child, baby, digital, vector
illustration of 'Where AI thrives, religion may struggle' - created for Chicago Booth Review. The illustrated article examines a series which suggest an inverse relationship between automation and religion. Woman, prayer beads, prayer, artificial intelligence, portrait
illustration of 'Should Older Patients be Screened Before an Endurance Event?' Created for the cover of Case Notes magazine. Endurance, screening, heartbeat, heart rate, marathon, running, exercise, fitness, heart, age, test, health check.
illustration of Cover illustration for Midwives magazine about how the Royal College of Midwives are making a change to decolonise midwifery and educating midwives on how to care for mothers and babies of all ethnicities. Pregnancy, equality, inequality, minimal, minimalist, healthcare, medicine, midwife, race, face
illustration of Opening illustration for NYU Law magazine which focuses on the evolving technology of AI and intellectual property rights. museum, automation, licensing, copyright, editorial, technology, artwork
illustration of Cover illustration for RBHH's Case notes magazine. The illustration highlights an overview of the fertility services that the Royal Brompton and Harefield hospitals offer, including IVF, genetic testing of embryos, personal care and counselling. Medicine, medical, hospital, scans, surgery, baby, foetus, pregnancy, baby, uterus, umbilical cord, doctors, specialist, consultant, scientist, laboratory, research
illustration of Created for a global consulting firm, this 'Lives and Legacies' illustration features renowned mentor and businessman, Ronald Daniel. Business, leader, suit, work, workers, teamwork, leadership, target, goal, entrepreneur, businessman
illustration of pencil, lighthouse, minimal, creativity, imagination, building, conceptual
illustration of Created for a global consulting firm as part of an obituary series, honouring the lives of business executives, industry leaders and cultural influencers. This illustration featured entrepreneurial philanthropist, William Pickard. Pickard founded Global Automotive Alliance, become one of the first Black franchisees of McDonald's and served as co-managing partner at MGM Grand Detroit Casino. He also funded many scholarships and donated millions to museums, college's and others.
illustration of Created for the cover of Midwives magazine. With research on Women's health being neglected, the illustration aims to bring women's health research to life and to show that everyone can get involved and talk about how important it is. Women's health, focus, neglected, clinical trials, midwifery, research, inequality, equality, DNA, improved service, female, medical, medicine, science, scientific, conceptual
illustration of Created for Onward magazine for an article on how to value stocks. Gem, invest, investment, investing, stocks and shares, graph, money
illustration of Created for Raffaello, aimed at the Middle Eastern market for Ramadan. Chocolate, luxury, indulge, chair, woman, relax, treat, valentines, gift, indulge
illustration of Created as part of an advertising campaign for Raffaello ahead of Valentines day. The illustration was used as part of an animation targeted at the Middle Eastern market. Chocolate, food, love, lovers, gift, celebration, elegant
illustration of Cover illustration created for Midwives magazine about how the Royal College of Midwives influence government policy on key issues in all four countries of the UK. Flag, politics, political, europe, country, flag, wales, england
illustration of An editorial created for British Airways on the benefits of getting more sleep and 'recharging'. Editorial, sleep, conceptual, battery, vector, flat colour, room, recharge, technology, business.
illustration of Created for Harvard Business Review on social justice and speaking out against racial issues within sports. Basketball, megaphone, speaker, sports, editorial, conceptual, orange, hoop, social justice, racial justice, NBA.
illustration of creativity, drawing, pencil, curtain, figure, negative space, minimalistic, minimal, art, artist
illustration of An illustration created for Chemistry World magazine about the difficulties encountered by scientists to find a cure for Coronavirus. Maze, editorial, scientist, science, medical, treatment, cure, vaccine, red, coronavirus, Covid 19, pandemic, digital.
illustration of Created for Courier magazine. Milk, eggs, pancake day, bakery, food, drink, baking, flour, packaging, village, fun, muffin, eat
illustration of Created for Prospect magazine. The illustrated article talks about what happens when a body charged with ensuring fair play is beholden to the industry is oversees. business, relax, businessman, suit, spy, magnifying glass, sunbathing, isometric, minimal, hammock, finance, investing, invest
illustration of Created as part of the 'Further Reading' series for Apple Books. Sports, olympics, news, trees, outdoors, nature, reading, race, swimming, tennis, library, fitness, health, running, isometric, conceptual, vector
illustration of Created for Salesforce experts, Lane Four. Sales, portrait, vector, digital, online, branding, hero, avatar, online, website, web, female
illustration of Created for the cover of Nation's Restaurant News. The illustrated feature talks about how restaurants can attempt to do it all for the post-pandemic future. Restaurant, dining, food, drink, noodles, takeaway, takeout, town, village, home, eating, drinking, drive-thru, app, street, house, magazine, isometric, isometric illustration, garden, car, trees, coronavirus, covid, covid-19
illustration of With the launch of the Google Fiber 5 Gig and 8 Gig, I illustrated a family home interior that was used as part of an animation where a mesh wave flowed through the house, showing how Google Fiber Wifi works across the home. Broadband, living room, kitchen, bedroom, building, isometric, signal, technology, connection, house, animation, advertising, corporate, branding
illustration of Editorial, financial, conceptual, money, investment, cost, investor, retirement, ageing, hourglass
illustration of Created for AT magazine. How well do you know the latest research and design tax rules? Bulb, negative space, conceptual, minimal, finance, money, financial, business, hand, worker, suit, online, digital, vector, editorial, tax, research
illustration of Created for Financial Accountant magazine. maths, accounting, calculator, business, small business, laptop, computer, technology, shadow, isometric, editorial, conceptual, digital, vector, online, web, tax
illustration of Created for London Business School. work, future, goal, leader, business, entrepreneur, aim, target, worker, success, management, decisions
illustration of Created for AAT as part of a behaviours set. The behaviour of Accountability for the AAT staff focuses on the delivery of agreed end goals, setting clear objectives and holding themselves and others accountable to meeting them. Business, leader, teamwork, target, goal, ladder, collaboration, achieve, success
illustration of Feature opener for Think magazine. Future, work, coronavirus, work from home, person, woman, keyboard, desk, office, home office, worker, job, covid-19, covid, pandemic, lockdown, business, isometric, editorial, web, magazine, online, cover, shadow, minimal, flat, metaphor, conceptual, small business, communication
illustration of Created for Harvard Business Review, the article talks about the compulsive monitoring of presidential news through digital platforms. Editorial, cinema, presidential, president, social media, digital, laptop, internet, blue, conceptual, spotlight, public, obsession.
illustration of Created for an article that looks at whether or not receiving an an inheritance will actually end up costing you more in debts and tax than any profit you may receive. Money, house, mortgage, wealth
illustration of Created to raise awareness during the toilet roll hoarding phase of the coronavirus pandemic. Conceptual, toilet roll, toilet paper, pig, humour, greed, hoarding, pink, vector, flat colour.
illustration of Absolut UK combined their love for cocktails and art, commissioning me to create an illustration for their iconic bottle. Using the classic Expresso Martini as inspiration, I created a bold, rich and indulgent illustration to reflect the signature serve. cocktail, alcohol, drink, butler, wine, moustache, negative space, yellow, bow tie, vodka.
illustration of The opening illustration for NYU Law magazine which focuses on the evolving technology of ai and intellectual property rights.
illustration of Created for Apple Books for a collection of iconic and unforgettable books that inspire and influence the worlds of art and culture. reading, universe, world, earth, influence, youth, space, pattern, rock, person, conceptual, metaphor, flat, shapes
illustration of A school interior that fulfils the new European obligation to modernise buildings. Created for Siemens. School, isometric, building, architecture, interior, boiler, heating, smart technology, automated, automation, sustainable, sustainability, books, reading, library, education, learning, classroom, student, teacher, climate change, people, storyboard, animation
illustration of Created for interior design book, 'In With The Interior Design Crowd'. A full page illustration for the chapter, 'Freelancing'. Book, design, freelance, editorial, pencil, diving board, swimming pool, conceptual, artist, pink, blue.
illustration of Created for Mayo Clinic Magazine, the illustrated article, 'Time is Brain' is about the care team racing against time to come up with a treatment solution for patients with the importance of every single second in saving the brain. portrait, silhouette, doctors, emergency, hospital, medicine, stroke
illustration of An illustration to represent the second wave of the Covid19 pandemic. Mask, facemask, boat, wave, pandemic, blue, coronavirus, Covid19, isolation, lockdown, social distancing, editorial, news, political, conceptual, digital, vector.
illustration of Created for Prospect magazine, the full page opening illustration portrays how Covid19 has shone a light on the issues around care homes. Pandemic, editorial, vector, Covid19, coronavirus, sun, bookshelf, elderly, care, window, room, chair, isometric.

Profile

As a conceptual illustrator, Beth's work is primarily about solving problems. She creates one-of-a-kind illustrations that express an understandable concept in a bold and exciting way. She has a degree in Illustration and a natural flair for graphic design, which strongly influences her work and minimal approach. Her field of work spreads from editorial and book illustration to commercial and advertising illustration, having produced work for clients around the world. Selected Clients: Google Fiber / Slack / Absolut Vodka / National Geographic / British Airways / Harvard Business Review / Coca Cola / Kiplinger / c2c Rail / Barclays / Amazon Audible / Prospect Magazine / Royal Society of Chemistry / Property Week / Starbucks

Style/Techniques

Abstract, Conceptual, Design, Digital, Figurative, Graphic, Silhouette, Storyboards, Stylized, Technical, Concept Art, Film/Entertainment, Vector

Subject/Specialties

Humor, Action, Animals, Architecture, Book Covers, Children, Computers, Corporate, Editorial, Education, Family, Food, Futuristic, Health, Historical, Holidays, Industrial, Information Graphics, Landscape, Leisure, Licensing, Maps, Medical, Nature, Packaging, People, Political, Portrait, Posters, Product, Religious, Romance, Science, Scientific, Sports, Technology, Toys & Games, Transportation, Travel, Web Illustration, Agriculture, Food/Beverage, Lifestyle, Feminine, Spiritual, Youth, Ethnic, Game, Environmental, Financial, Urban, Branding