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Jason Malmberg

Bastille Day Waiters Race 2014 

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Life in 24 Frames

illustration of Illustration for the Sacramento Bastille Day Waiters' Race Poster 2014. I developed an archetypal french waiter character which became a kind of mascot for the event. I used him as an avatar to express the uniformity of the contests as they raced down the street. I also designed all the type. I've done these posters every year since the race's inaugural run in 2010. 
French, Retro, Art Deco, Waiters, Bastille, Waiters Race,
Next illustration of Illustration for the Sacramento Bastille Day Waiters' Race Poster 2017. I developed an archetypal french waiter character which became a kind of mascot for the event. I used him as an avatar to express the uniformity of the contests as they raced down the street. I also designed all the type. I've done these posters every year since the race's inaugural run in 2010. 
French, Retro, Art Deco, Waiters, Bastille, Waiters Race,

Bastille Day Waiters Race 2017

Illustration for the Sacramento Bastille Day Waiters' Race Poster 2014. I developed an archetypal french waiter character which became a kind of mascot for the event. I used him as an avatar to express the uniformity of the contests as they raced down the street. I also designed all the type. I've done these posters every year since the race's inaugural run in 2010. French, Retro, Art Deco, Waiters, Bastille, Waiters Race,

Keywords: Cartoon, Digital, Type Design, Holidays, Posters, Vintage / Retro

© Jason Malmberg